Logos & Branding »
ProductS & Publishing »
Wedding Invitations »
Creative strategy & Direction »
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Interior curation & Styling »

 

Logos & branding

01 | Logo Design

Custom logos are designed to capture the unique identity of your brand — blending thoughtfully selected typefaces with illustrated elements to tell a compelling visual story. Ideal for small businesses and organizations seeking a strong graphic foundation to establish brand tone and identity.

02 | Graphic Library

Brand libraries provide a comprehensive set of graphic assets — including logos, typography, color palettes, and basic guidelines — designed to ensure consistency and clarity across all branded materials. Ideal for businesses looking to maintain a cohesive identity across print, digital, and environmental applications.

03 | illustration library

Brand illustration goes beyond traditional libraries with modular, illustration-based systems that add flexibility, depth, and visual impact. These assets integrate with existing brands and adapt across merchandise, marketing, and large-scale applications to build cohesive, memorable identities.

04 | brand guidebooks

Brand guidebooks provide detailed instructions on how to effectively use logos and visual assets. With clear examples and guidelines, this resource serves as a reliable reference to maintain a unified brand identity at every touchpoint, ensuring consistency and integrity across all applications.

05 | Custom Artwork

Custom artwork is designed to complement the aesthetic, mood, and functionality of any environment. With careful attention to color, scale, and material, it enhances spaces like restaurants, hotels, and corporate environments, creating a cohesive and impactful visual experience.


Weddings + Events

01 | wedding invitations

Wedding invitations are crafted to tell a story, reflecting the couple’s unique style and the celebration’s theme. From elegant typography to intricate illustrations, every detail is designed to create an unforgettable first impression, making the invitation as memorable as the event itself.

02 | wedding branding

Wedding branding creates a fully coordinated visual identity for celebrations. From the menus, favors, and signage, every detail is custom-designed to seamlessly align, ensuring a cohesive and unforgettable experience that tells a unique story throughout the entire event.


Products + Books

01 | product Illustration

Product illustration for products in the home & gift industry are designed with thoughtful details to stand out in a competitive, industry-driven market. By blending style and practicality, my work elevates brands, ensuring each product resonates with its target audience while maintaining timeless appeal.

02 | Surface pattern design

Surface pattern design is an art rooted in tradition, combining creativity, industry insight, and technical skill to produce repeatable patterns that elevate a wide range of products. These designs create visually striking, versatile, and market-ready goods that strengthen both product appeal and brand identity.

03 | book illustration

Specializing in board books for young readers and novelty books in the home and gift industry, with designs that complement captivating narratives. These books require a trend-driven approach, combining graphic elements, curated color palettes, and cohesive visual style across a series.


Creative strategy + Direction

01 | trend strategy

Trend strategy drives product development, helping brands stay ahead of market shifts in the home and gift industry. By analyzing current and emerging trends, it identifies key colors, materials, and design styles that resonate with consumers, ensuring a competitive edge.

02 | trend direction implemation

Trend direction translates trend strategy into actionable design guidance — showing how to apply colors, materials, and styles to specific products, packaging, and visuals, preparing brands for real-world execution in a trend-driven market with clarity and confidence.

03 | art direction

Art direction shapes product collections to align with brand identity and market trends. Collaborating with teams and manufacturers, trend-driven concepts are developed and the creative process is managed to ensure aesthetic quality and functionality.


Teaching & Mentoring

01 | Industry guidance

Industry guidance helps emerging designers navigate the business side of art and grow their careers with confidence. By taking a personalized approach, artists develop their unique style and blend it with industry insights to create standout portfolios in the home & gift market.


Interior curation + styling

Art Curation

Art curation takes a strategic approach to enhancing interiors with decorative elements that align with the client's vision. By carefully selecting art, objects, and furniture, each piece adds depth, character, and a cohesive visual flow, creating a compelling atmosphere that reflects the space's purpose and style.

Interior direction

Interior direction provides clients with a clear visual direction that aligns with their goals. Through mood boards, color palettes, and curated concept presentations, the process ensures that every element, from furniture to artwork, contributes to a cohesive and impactful atmosphere.

interior styling

Interior styling services are used to refresh interiors with curated artwork, colors, and textures that align with seasons, holidays, and special events. These services thoughtfully incorporate elements that reflect the changing atmosphere, creating an inviting environment that resonates with the mood of the moment.