Creative Consulting
01 | trend strategy
Trend strategy drives product development, helping brands stay ahead of market shifts in the home and gift industry. By analyzing current and emerging trends, it identifies key colors, materials, and design styles that resonate with consumers, ensuring a competitive edge.
02 | trend direction implemation
Trend direction translates trend strategy into actionable design guidance — showing how to apply colors, materials, and styles to specific products, packaging, and visuals, preparing brands for real-world execution in a trend-driven market with clarity and confidence.
03 | art direction
Art direction shapes product collections to align with brand identity and market trends. Collaborating with teams and manufacturers, trend-driven concepts are developed and the creative process is managed to ensure aesthetic quality and functionality.